Jingdezhen Wenxiao integration highlights new temperament
A history of Jingdezhen, half ceramics. Entering Jingdezhen, a street, a lane, a bridge or a porcelain, or a porcelain, or a ceramic culture is everywhere, and it is deeply integrated into some soil.
"It is necessary to build a new national ceramic culture inheritance in Jingdezhen, and build a new platform for foreign cultural exchanges" to the development of historical orientation for Jingdezhen, and painted a beautiful blueprint.
In July 2019, the State Council officially approved the "Implementation Plan of the National Ceramic Culture Inheritance Innovation Zone" in Jingde Town, which clarified the development positioning of "one center" and two stages of development. In the early summer of 2021, Jingdezhen ushered in 2021 Jiangxi Provincial Tourism Industry Development Conference. Jingdezhen Municipal Committee and Municipal Government have taken a variety of measures to take a variety of measures to accelerate the pace of cultural integration development, increase the excavation, integration and improvement of ceramic culture, and explore a "cultural + tour" depth integration with Jingdezhen characteristics. The road to innovation and development, depicting a colorful picture of "beauty, thick morality, town life".
Beautiful scenery "One One Belt Wings" all-domain tourism pattern natural scenery creates poetry and paintings, and the creation of humanities and landscapes is more connotation. The old factory, the old kiln site, and the old miles are the "live history" of the millennium porcelain. On the basis of repair protection, these "live history" has become a broad stage of Jingdezhen transformation and upgrading. Today, Jingdezhen, the highlight of the transformation is frequent: Tao Xi Chuancheng District is included in the first batch of China Industrial Heritage Protection Directory, Jingdezhen Yuyao Museum won the 2017 Future Architecture Award "Best Cultural Architecture Award", Jingdezhen cultural brand benefits gradually appear, Cultural tension is further released.
The overall improvement of Jingdezhen has improved the ancient kiln scenic spots, Float Ancient County, Gaoling · China Village, Hongyan Wonderland, Jiangxi Helicopter Science and Technology Museum, promoting ceramic culture, tea culture, eu stage culture, landscape ecology, contributing and leisure and aviation The transformation and upgrading of the industry; enhances the green land, Changnan, Famous Garden, Ceramic Zhizhi Workshop and Tao Xi Sichuan Chunqiu Dado, Space, Live Base, Night Market Construction Level, to create a variety of ceramic cultural tourism products.
Vigorously promote the Phase II, Phoenix International Conference Center, Kilwalk, Impression, Gaoling · China Village, etc.
Introducing "Night Tour Changjiang" "Night Tour Sanbao", enhances the level of "Watermark Floating Liang, Ancient Temple", "Fei Yao Ying Yue" and other activities, vigorously develops night tour economy. Promote wisdom tourism, in order to let tourists realize "Pocket Tourism", Jingde Town relies on "5G + artificial intelligence" living room, built a smart tourism platform, realize "one machine in hand, swim porcelain".
Jingdezhen deep excavation pottery tea culture, red culture, green culture, vigorously develop ceramic industrial tour, rural tour, ecological tour, aviation tour, vigorously develop "personalized custom + participation experience + cultural tourism" ceramic cultural tourism new business, new model, Create a new pattern of tourism.
At present, the red tourism, Wenbo Travel, rural tour continues to heat up, the ceramic industry is two strong, digital consumption, information consumption, green consumption, etc. Therefore, the city basically forms a city ceramic culture core area, Changjiang Baili scenery belt is a belt, floating beam, music is the "one part of the two wings" all-domain tourism pattern. "Thick German" in the International Porcelain Side Town, the world’s dialogue, is not only reflected in the world of urban shaping, but also in the international fan of the cultural soul, such as Tao Xi Sichuan Street, Cultural Creative, International Exchange, The site is integrated, and has become a new landmark in Jingdezhen.
Tao Xichuan held a variety of activities such as Spring and Autumn Edition, international concerts, etc., attracting hundreds of foreign tourists and artists to exchange creation. Taoxichuan International Studio gathered more than 300 artists from more than 60 countries and regions.
Jingdezhen attracted more than 500 entrepreneurs from all countries such as Britain, France, Congo, Netherlands, Turkey.
In terms of foreign exchange cooperation, Jingdezhen held a series of high-standard ceramic exchange activities in Germany, South Africa, Netherlands and other countries, organized a series of cultural promotion activities in many countries, causing a large response.
At the same time, relying on the world’s handicrafts and civil art capitals and the United Nations platform, the International Friendship City Tourism Alliance, Jingdezhen has played the advantages of establishing friendly relations with more than 180 cities in more than 72 countries. "Going out, 上海贵族宝贝sh1314 please come in" , Extensively carry out multi-level cultural exchange activities, actively integrate into the construction of "all the way".
During this year, during the May 1st, Jingdezhen received 10,000 visitors, the year-on-year growth rate, the total tourism income billion, the year-on-year growth, strong development of the tourism market.
In addition, Jingdezhen adheres to the "Text-to-Television, Taking Travel", and vigorously develops a new situation in the development of studying tour, opening the integration development of the brigade. More and more foreign artists and ceramic enthusiasts go to Jingde Town to study tour. Every year, there are nearly 10,000 people in Jingdezhen, there are more than 200 ceramic research bases. Jingdezhen Ancient Kili Folk Expo is named as the first batch of Jiangxi Province. Primary and 上海桑拿保健网 secondary school student research practice education base.
Development of new tourism agents represented by research trips, opened a new chapter in the prosperous development of Jingde Town.
The new painting of the town life literary depth is in Jingdezhen, you can float in the green water in Qingshan, feel the history and cultural atmosphere of the floating beam; along the ancient kiln folk fair area, the Yang kiln National Archaeological Site Park, Jingdezhen China Ceramics Museum, Famous Garden walks through the road, understand the history of the development of the ancient ceramics; go to Sambo International Porcelain Valley to enjoy the beautiful scenery of the country, feel the simple people, visit the hand-made porcelain technology of Chuangke. Everyone can enjoy their own "town life". In order to enrich the tourism elements, Jingdezhen vigorously built "eat in Jingdezhen", launched the "Jingshi" food such as Changnan Porcelain Banquet, Float Tea Banquet, Samura Village Banquet, and forming multiple food street. Create "live in Jingdezhen", create a number of high-star hotels, green hotels, cultural theme hotels, boutique budgets and rural inn. Create "purchase in Jingdezhen", develop Jingdezhen ceramic characteristic cultivation products and ceramics.
Create "Row in Jingde Town", improve tourism traffic, increase domestic routes; open up Beijing Daxing International Airport, Nanjing Lukou International Airport route, increase high-speed rail shift; Hongyan Town Sakura Avenue realizes the whole line, Jing Yao line, Xiang official and other travel Highway renovation improvement. Create "Entertainment in Jingde Town", vigorously carry out publicity activities such as "non-legacy shopping festival", organize large-scale pull-back handmade porcelain crafts, Le Ping ancient game production, floating beam Kung Fu black tea production, etc. Exhibition. The smoke, the light sea is beautiful, and a melodious song is coming with the breeze. Yaohe Waters and Shadow Graphics, Water Stage Family Song and Dance, Tourists in Qingshi Ancient Roads. Large porcelain tea water and land experience show "Floating Yao Ying Moon" brings a viewing feast. At present, Jingdezhen has a national AAAAA level scenic spot and 11 national AAAA-level scenic spots. Each scenic spot has a characteristic, and the cultural fusion effect is constantly appearing.
"Beauty, Thick, Town Life", with the integration, combing, excavation, innovation of porcelain rich multicultural tourism resources, Jingde Town will burst more vitality, glow out of unlimited, future Jingdezhen has poetic a deep depth There is a distant future.
Source: CCP Jingdezhen Municipal Committee Propaganda Department (Editor: Mao Siyuan, Qiu Wei).